Author Archive
Getting Social with Kina Grannis
In this post, I discuss some highlights of an interview I had with the fantabulous, highly popular and gorgeously talented singer/songwriter Kina Grannis. What does this have to do with social media, you say? Actually, it has everything to do with grassroots marketing, with social media and being… well, “real.” You may have only just recently been [...]
Brand Against the Machine
I had the opportunity to interview John Morgan, author of Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition (affil link) and get his candid opinion on some of the most popular questions I get asked from Social Media Managers on branding. A bit about [...]
Quick Start: Setting Up a Google Plus Business Page
Unable to display content. Adobe Flash is required. UPDATE: This is part 1! I later added: – My Bio – Contact Information – My photos – I used the same one’s I had made for my KBJOnline Facebook Page – but they don’t fit just exactly right.
On ROI… a rant
Q: I’m getting a lot of pushback recently regarding ROI and the amount of time it takes to see it. What do you normally say to that? The client we discussed has and issue with that, too. kbj: We’re talking about relationship building here. Has the client ever asked someone to marry them on the [...]
quick little facebook page update
Unable to display content. Adobe Flash is required. More on Facebook Fan pages
My advice for SXSWi
A friend just asked about advice for SXSWi. Since I am a SXSWi expert/celebrity/goddess (you get the picture, right?) I’ll generously share my reply and then some: I could have a LOT of tips for you – First, it’s a massive conference. Expect overwhelm. Then: Plan as best you can, and then throw the plan out the [...]
iframes overview
This is an OVERVIEW… not a detailed training… I did this video for a group of marketers, and thought – hey! I should share that :) Enjoy, y’all! P.S. More DETAILED videos coming soon. Very, VERY soon :-) …oh and say hi to @Frankie_dogg Part 1 (watch iframes Part 1 full screen) Part 2: (watch [...]
Blogging plugin mania got you down?
You want an interactive website, but readers see more plugins than the hard work you put in on amazing content. Or, all you have is fabulicious (has that word been coined already?) content on your site and you don’t wanna mess with a bunch of Facebook and Twitter plugins or configure tag clouds. I’ve got [...]
Lessons from the browser tabs
I just closed more than 40 browser tabs between 2 computers. I remember what some of them were and I’m really sad that I didn’t read them. Others, I’m sure I’d be seriously disappointed that I didn’t read if I could remember what they were. And I have no links to share with you today. [...]
Effective Ways to Land Your First Social Media Management Client
One of the most important things that you can do to land that first client is to always be on the lookout for the next opportunity. There are countless opportunities around you. Everything from a short conversation with the diner owner that you visit for coffee each morning, to a few of your online friends [...]
