Adding a 5th “P” to Your Marketing Mix
The 4 P’s of marketing, also known as the “marketing mix.” Have you heard of them? Marketers use this term to describe a blending of ingredients that are typically mixed and matched in an effort to tailor marketing efforts toward various target market segment(s). Whether you’re a business owner, newbie marketer or a social media [...]
What’s Social Media Management All About
You’ve heard of it, but still not sure what the role of a Social Media Manager is all about. First off, social media is simply not Twitter or Facebook. There are lots of different forms of social media which include blogs, video, podcasting, message boards, forums and more. A perfect example of using social media [...]
What to Look For in a Social Media Assistant
A social media assistant is so much more than someone who helps you market yourself and your products in the social media sphere. It is more than being an expert at utilizing social media tools. It is more than setting up profiles and maintaining fan pages. Your community of customers. At KBJOnline, we consider social [...]
Sounds like you need a social media assistant, Chris.
A couple of weeks ago, I was reading this post by Chris Brogan. And I’m thinking… it sounds like you need a social media assistant, Chris. What if the first thing you reviewed in the morning was your social media “executive report” (prepared by your trusted and trusty social assistant) highlighting who’s talking about you, [...]
How a Social Media Assistant Can Help You Build Lasting Customer Relationships
If you’re looking to bring your company or product into the social media sphere, you’ve already recognized that there are new opportunities in this playing field. You probably understand that social media can offer so much more than an additional channel for your marketing message, but you may not know how—or have the time—to best [...]
